Gay dating ad superbowl
About half a million people are expected to be exposed to the ads, and already Scruff has seen a 20 percent increase in new profile creations in the Phoenix area, compared with the same period last year, spokesman Daniel De Mello told “While the oversized cultural statement is obviously an attempt to attract more members, it’s also a nod to brave athletes like Michael Sam and Kwame Harris, begging the question: What does ‘gay’ look like? Update: CBS has rejected an ad from gay dating site Man Crunch, telling the site that the ad "is not within the Network's Broadcast Standards for Super Bowl Sunday.", James Hibberd reports at The Live Feed CBS released the following statement: "After reviewing the ad - which is entirely commercial in nature - our Standards and Practices department decided not to accept this particular spot.
Sam, the star Missouri defensive end who made headlines for kissing his boyfriend on TV when he got drafted by the Rams, got cut before the season started — leaving the nearly 1,700-player NFL without an openly gay player.Man cited Tebow's ad as a good example for why they should not have been denied air time.“We are very disappointed that in 2010 such discrimination is happening especially given the fact that Focus on the Family is allowed to promote their way of life during the Super Bowl,” a rep for the site told “CBS Standards and Practices has reviewed your proposed Super Bowl ad and concluded that the creative is not within the Network’s Broadcast Standards for Super Bowl Sunday,” it stated.“Moreover, our Sales Department has had difficulty verifying your organization’s credit status.” Earlier this week, CBS said it would only allow advocacy ads that were "responsibly produced." The announcement came after quarterback Tim Tebow's thinly veiled pro-life ad for Focus on the Family, a Christian group, was given a Super Bowl spot.University of Phoenix Stadium for the Super Bowl, they will see two 48- by 14-foot digital billboards featuring a couple of buff men in a locker room, holding footballs.
The first ad is on the highway leading up to the arena, with the second directly next to the stadium in the parking area.
"has just received a formal rejection of its ad from CBS," Rovell wrote on Twitter.
In the ad two sports fans are watching an NFL game and discover their mutual affection over a bowl of chips.
“The network's rejection of it merely highlights the obvious: that CBS had already decided where its ethical priorities lay when they accepted the commercial from Focus on the Family last week.
Those priorities clearly don't lie with women, or with progressives, or with any group that happens to find itself on Focus on the Family's no-fly list.”But CBS has turned down other ads this year, including a racy one from Go Daddy.com, which stars a football player who becomes a fashion designer.
At first glance, the ad seemingly could be for many things: T-shirts, sports gear or, given the company’s name, Scruff, perhaps even shaving equipment.